Brushing alone only cleans about 60% of your teeth's surfaces. Discover the clinical reasons why upgrading to modern oral care technology is the key to removing hidden plaque and protecting your gum health.
Blog post
Nano-Hydroxyapatite: The Biomimetic Alternative
Hydroxyapatite is not some new laboratory invention — it's the naturally occurring mineral that makes up roughly 97% of tooth enamel and 70% of dentin. What's changed is the ability to manufacture it at a nano-scale (particles measured in billionths of a metre), which allows it to behave very differently from the older, larger-particle versions of the mineral.
Most of us have spent more time reading a cereal box than the back of our toothpaste tube. That’s understandable — the ingredient list is small, the words are long, and none of it seems to matter as much as whether the toothpaste tastes good and does its job.
But one ingredient is worth two minutes of your time: Sodium Lauryl Sulfate, better known as SLS.
“Rebuilds enamel.” “Repairs teeth.” “Reverses damage.” Toothpaste marketing loves big promises — and somewhere in the middle of all that language, a genuinely useful idea gets lost.